growth starts with discovery
MY DEEP AUDITS HAVE GENERATED $200+ MILLION IN REVENUE
And Can Do The Same For Your Business
After conducting hundreds of retention audits throughout my career, I've consistently found one thing to be true: virtually every business is leaving significant money on the table.
I'm Jason Donapel. Through my retention marketing agency, The Email Experience, and my consulting relationships, I’ve helped my clients generate over $200 million in revenue.
I've discovered that even the most sophisticated programs have blind spots - growth opportunities - that become visible only with the right expertise.
My clients typically see $20K —$40K+ in additional monthly revenue after implementing my recommendations. I've repeatedly observed this clear pattern across businesses from mid-market up through enterprise level.
You’ll Walk Away Prepared To Improve your Program With:
Focused Audit Document
60 Min Strategic Review Call & Recording
Brand-Specific Customer Journey Visualization
Holistic Campaign Strategy
Prioritized Implementation Roadmap
Deep Audit Investment $2000
“Jason embodies excellence in marketing and in life. His strategic insight, dedication to improvement, and commitment to values make him a great leader. Working and growing with Jason is not only a great professional but also a rewarding personal experience.”
“Put simply, Jason is value add. His experience in marketing, combined with a hyper focus on accountability and growth, will propel any personal or business partnership to new levels. ”
“Working with Jason was incredibly valuable. His depth of knowledge was a perfect 10/10, and he tailored his insights exactly to where our business is at. The investment was more than worth it—I’ll definitely be recommending him to other business owners looking to improve their marketing results.”
What’s In An Audit?
When I dive into your retention marketing, I'll identify exactly where your program is underperforming and provide specific, actionable steps to capture that revenue.
Your Personalization Strategy
The foundation of a thriving retention marketing program, whether it's Email, SMS, WhatsApp, Messenger, Physical Mail, or Push, is personalization. This critical element sits at the core of every strategic decision made in a successful program. I'll analyze your current approach and identify specific opportunities to create more meaningful customer experiences that drive revenue.
Your Opt-in Strategy
I'll pinpoint exactly where you're losing potential subscribers and buyers, and show you how to plug these holes with strategies I've developed over 15+ years in the trenches. Converting more visitors into engaged subscribers creates a compounding effect on your entire retention program's performance.
Your Automated Journeys
I've seen thousands of automation flows, and I know exactly what separates the winners from the losers. I'll show you which automations are missing, which need optimization, and which are genuinely moving the needle. These "set and forget" revenue generators often represent the highest ROI opportunities in your entire marketing ecosystem.
Your Campaign Execution
After analyzing campaign performance across hundreds of businesses, I've developed a framework for what works. I'll apply this to your campaigns and show you exactly how to boost opens, clicks, and—most importantly—revenue. Small adjustments in strategy can create dramatic improvements in campaign performance.
Your Segmentation Approach
Most businesses I audit are barely scratching the surface of segmentation's potential. I'll reveal targeted customer groups that offer immediate revenue opportunities specific to your business. The right segmentation strategy can double or triple your revenue per message sent.
Your Deliverability Health
Often overlooked, deliverability is a mechanical lever for growth in your email program. Technical issues silently kill program performance, but tracking and improving deliverability can add an extra 30% revenue to your email program by ensuring better inbox placement. I'll identify any problems preventing your messages from reaching customers and provide clear solutions based on what I've seen work across hundreds of accounts.
WHY MY AUDIT IS IN HIGH DEMAND
I don't say this to brag, but my insights are in high demand for good reason. Businesses come to me when:
They've plateaued and can't figure out why
They're underperforming compared to industry benchmarks
They want to scale revenue without increasing ad spend
They know something's wrong but can't identify the issue
They need an objective expert to validate their approach
With hundreds of successful audits behind me, I've seen virtually every challenge and opportunity in the retention marketing space. This experience allows me to identify precisely what will move the needle for your specific business.
WHAT I’LL DELIVER TO YOU
When you work with me, you'll benefit from every audit I've conducted, every pattern I've recognized, and every strategy I've seen succeed. You'll tap into insights that have driven millions in revenue. Your $2,000 investment delivers practical, high-impact deliverables focused on driving immediate revenue growth:
I personally analyze your entire retention program and deliver:
Immediate Revenue Opportunities: Specific changes you can implement right away for quick wins
Strategic Roadmap: Prioritized recommendations for maximum impact
Competitive Advantage: Insights most of your competitors don't have access to
Implementation Guidance: Clear direction on how to execute each recommendation
1. Focused Audit Document
A concise, actionable analysis that serves as the central hub for all your audit resources. This core document ties together key findings, strategic recommendations, and implementation priorities, ensuring you have a single source of truth to guide your retention marketing improvements. Each insight is presented with clarity and purpose, focused on driving revenue growth.
2. Strategic Review Call & Recording
The cornerstone of your audit package—a direct strategy session with me where I'll:
Walk through key findings and revenue opportunities
Answer your specific implementation questions
Provide context and insights not captured in written form
Establish clear priorities based on your specific business needs
You'll receive a recording of our call for your team to reference during implementation.
3. Customer Journey Visualization
Custom Miro boards that provide:
Comprehensive mapping of your current customer journey
Identification of key drop-off points and revenue leaks
Visualization of high-impact journey improvements
Individual journey boards for specific automation opportunities
4. Holistic Campaign Strategy
A strategic framework focusing on the elements that actually drive revenue:
Deliverability optimization recommendations
Segmentation strategy to maximize engagement and conversion
Personalization framework tailored to your audience
Optimal frequency and timing guidelines
Content direction that supports these strategic elements
5. Prioritized Implementation Roadmap
A practical action plan that:
Ranks recommendations by potential revenue impact
Provides a clear sequence for implementation
Identifies quick wins versus longer-term strategic initiatives
Outlines KPIs to track for measuring success
My strategic insights have routinely added $20, $30, $50K+ to clients' monthly retention revenue while providing a clear roadmap for future growth. Every single email/SMS program offers specific, predictable wins —my deep audit uncovers these opportunities and puts high ROI revenue into your business.